Standards

IAB Display Standard Ads

Raster Image
3rd Party Redirect Tag
HTML Zip Bundle



728x90
970x250
300x250
300x600
300x50
320x50
300x100
320x100
🖻

HTML / JS
GIF
JPEG


150 Kb
These ad formats are included in the IAB Display Standard Ad Unit Portfolio and are comprised of the most common banner sizes seen in digital advertising.
📅 3 working days

Rich Desktop

Floor Ad

HTML Template


100% width x 97 height
Expanded: up to 1.010x62
🖻

HTML / JS
GIF / JPEG / PNG
PSD


2 Mb
The Floor Ad format fits the browser's width; it is anchored at the bottom of the page and follows the user as the page is scrolled or the browser window is resized. On user interaction, the Floor Ad can expand to unveil anything from videos to interactive games or embedded websites. The user closes the Floor Ad by clicking on the close button.
📅 5 working days

Intropage (Static)

Raster Image


1.000x620 🖻

JPEG
PNG



200 Kb
The Intro Page is a full screen ad that is displayed over the webpage content. After 15 seconds the ad automatically closes. The user can also opt to close the ad manually by clicking the close button in the upper right corner.
📅 5 working days

Intropage (Video)

Video


16:9
996x560 minimum
🖻

MP4




2 Mb
The Intro Page is a full screen ad that is displayed over the webpage content. After 15 seconds the ad automatically closes. The user can also opt to close the ad manually by clicking the close button in the upper right corner.
📅 5 working days

Intropage (Before & After)

Raster Image
x 2 -> before/after



1.024x576 🖻

JPEG
PNG



700 Kb
The Intro Page is a full screen ad that is displayed over the webpage content. It has an interactive area that lets the user slide a bar horizontally in order to reveal an 'after' image. After 30 seconds the ad automatically closes. The user can also opt to close the ad manually by clicking the close button in the upper right corner.
📅 5 working days

Drive to Store Ad (Cross Device)

Raster Image
Google Query



300x250 🖻

JPEG / PNG / HTML




300 Kb
Mobile or Desktop, it is an In-Page ad that on click it directs to google maps and shows the nearby markers that are configured.
📅 5 working days

Rich Mobile

Interstitial

HTML Zip Bundle
HTML Template
Raster Image
3rd Party Redirect Tag



Fullscreen Responsive
or 320x480
🖻

HTML / JS
GIF / JPEG / PNG



2 Mb
The Mobile Interstitial is a responsive full-screen ad displayed over the webpage content that appears on iPhone and Android devices. The user can manually close the ad by clicking the close button in the upper right corner.
📅 5 working days

Interscroller

HTML Template


Fullscreen Responsive 🖻

HTML / JS
GIF / JPEG / PNG
PSD


2 Mb
The Interscroller format is revealed underneath the mobile web page content as the user scrolls down the page. When 90% of the ad unit is in view, it snaps and locks into full view.
📅 5 working days

Intropage (Mobile)

Raster Image


640x960 🖻

JPEG
PNG



700 Kb
The Intropage (Mobile) is a full screen ad that is displayed over the webpage content. After 15 seconds the ad automatically closes.
📅 5 working days

Intropage (Mobile Video)

Video


16:9
996x560 minimum
🖻

MP4




2 Mb
The Intropage (Mobile) is a full screen ad that is displayed over the webpage content. After 15 seconds the ad automatically closes.
📅 5 working days

Scratch

Raster Image
x 2



640x960 🖻

JPEG
PNG



300 Kb
The Scratch is a full screen ad that is displayed over the webpage content and it allows the user to scratch the predefined area and reveal the ad message. After 15 seconds the ad automatically closes. The user can also opt to close the ad manually by clicking the close button in the upper right corner.
📅 5 working days

Drive to Store Interstitial

Raster Image
Google Query



640x960
🖻

JPEG
PNG



300 Kb
The Drive to Store Interstitial is a full screen ad that is displayed over the webpage content. On click it directs to google maps and shows the nearby markers that are configured. After 15 seconds the ad automatically closes. The user can also opt to close the ad manually by clicking the close button in the upper right corner.
📅 5 working days

Video

Preroll

Video File
In-stream Video Redirect



16:9
🖻

VAST URL
MP4



2 Mb
30 Sec
Preroll ad automatically plays directly before a featured video, on both mobile and desktop.
📅 3 working days

Cornered Video

Video File
In-stream Video Redirect
Hex Color Code



16:9
🖻

VAST URL
MP4



2 Mb
30 to 90 Sec
The Cornered Video is an outstream video ad positioned on the bottom right corner, over the webpage content. It starts playing a video automatically and after 15 seconds the ad closes. The user can manually close the ad by clicking the close button in the upper right corner, pause the video or enable/disable the audio. Branded customization available.
📅 4 working days

DEM

DEM

Raster Image
HTML Zip Bundle
Text (Subject)



500x500
🖻

HTML
JPEG



100 Kb
Direct Email Marketing (DEM) is a format for email-based campaigns in which standalone advertisements are sent to a targeted list of recipients.
📅 5 working days

Skin / Custom Layout

Desktop Skin

HTML Template
Photoshop Project Document and Resources



2.560x1.600
🖻

HTML / JS
PSD



2 Mb
The Skin ad is displayed behind the site content, filling the empty background around it, as a frame. It can be built for responsiveness and scaling.
📅 5 working days

Desktop Skin (Video Pushdown)

HTML Template
Photoshop Project Document and Resources
Video



2.560x1.600
🖻

HTML / JS
PSD
MP4


2 Mb
The Video Skin is displayed behind the site content, filling the empty background around it, as a frame. It can be built for responsiveness and scaling. As the user hovers on, it pushes down the site content revealing an autoplay video. The user can manually revert the previous state by clicking the close button in the upper right.
📅 5 working days

Mobile Skin

HTML Template
Photoshop Project Document and Resources



Fullscreen Responsive
🖻

HTML / JS
PSD



2 Mb
The Mobile Skin is displayed on the top of the screen, before the site content. It is built reponsively. As the user scrolls down, it slips under the site content, out of view.
📅 5 working days

Autoscout24

FirePlace (Cross Device)

Raster Image


1.120x90
160x600 / 160x1.000 (x2)
1.100x430
1.023x460
896x460
509x192
🖻

JPEG




340 Kb
On desktop devices, the FirePlace ad includes a three parts frame and a bigger image behind the search mask, together picturing a single continuous image. On mobile and tablet devices, three other images serves the purpose of displaying the message on different screen sizes.
📅 5 working days

FirePlace (Video Cross Device)

Raster Image
Video



1.120x90
160x600 / 160x1.000 (x2)
1.100x430
1.023x460
896x460
509x192
🖻

JPEG
MP4



5 Mb
30 Sec
On desktop devices, the Video FirePlace ad includes a three parts frame and a bigger image behind the search mask, together picturing a single continuous image. The user can manually play a video by click interaction. The video will show as a layer over the site content. On mobile and tablet devices, three other images serves the purpose of displaying the message on different screen sizes.
📅 5 working days

Annuncio Sponsorizzato

Raster Image
Text (Title, Body, CTA)



852x640
160x80 logo
Title 35 chars
Body 44 chars
CTA 20 chars
🖻

JPEG / GIF / PNG




50 Kb
The Annuncio Sponsorizzato mimics a genuine car ad inside the list page. Fully responsive, it adjusts to fit the device on which is viewed.
📅 5 working days

Annuncio Sponsorizzato Video

Raster Image
Text (Title, Body, CTA)
Video



640x360
160x80 logo
Title 35 chars
Body 44 chars
CTA 20 chars
🖻

MP4
GIF / PNG



50 Kb
The Annuncio Sponsorizzato Video mimics a genuine car ad inside the list page but shows an autoplay video instead of the image. Fully responsive, it adjusts to fit the device on which is viewed.
📅 5 working days

TrueView in-stream

Video
Text (CTA, Headline)
Raster Image (optional)



- 🖻

YouTube/GDN Video URL
JPEG / GIF / PNG



12 sec to 3 min
TrueView in-stream ads run on videos served on YouTube or on a collection of sites and apps in the Google Display Network (GDN). Viewers can choose to skip the video ad after 5 seconds.
📅 5 working days

Native Carousel

Raster Image
Text (CTA, Description, Headline)
Logo



750x652
120x100 logo
Creative Headline 23 chars
Tile Headline 31 chars
Description 34 chars
CTA 20 chars
🖻

JPEG / PNG




100 Kb
The Native Carousel consists of four different tiles (image-text teaser), which rotate automatically and based on user interaction.
📅 5 working days

LinkedIn

Dynamic Ad

Text (Form)
Raster Image (company logo, optional)



- 🖻

-




-
Personalized ads featuring each professional's own LinkedIn profile data, like photo, company name, job title, and more.
📅 5 working days

Message Ad

Text (Form)
Raster Image (non-animated)



- 🖻

-




-
A direct message to user's LinkedIn inbox. You can also add a Lead Gen Form to your message to collect leads.
📅 5 working days

Sponsored Content (Single Image)

Text (Form)
Raster Image (non-animated)



- 🖻

-




-
Native ad in the LinkedIn news feed with a single image visual. You can also add a Lead Gen Form to your post to collect leads.
Third-party impression tracking pixels vendors accepted: Google
📅 5 working days

Video Ad

Text (Form)
Raster Image (non-animated)



1:1
4:3
16:9
🖻

MP4




200 Mb
3 sec to 30 min
Native ad in the LinkedIn news feed with an high definition video. You can also add a Lead Gen Form to your post to collect leads.
Third-party impression tracking pixels vendors accepted: Google
📅 5 working days

Carousel Ad

Text (Form)
Raster Image (non-animated, optional)



-

🖻

-




-
Native ad in the LinkedIn news feed featuring multiple visuals that people can horizontally swipe through.
Third-party impression tracking pixels vendors accepted: Google
📅 5 working days

Fandom

Fan Takeover (Cross Device)

Raster Image
Photoshop Project Document and Resources



1.600x400
1.600x160
640x360
640x213
300x600
300x250
🖻

JPEG
PSD



200 Kb each
The Fan Takeover format is a cross-screen high impact ad.
📅 7 working days

Fan Takeover (Video Cross Device)

Video
Raster Image
Photoshop Project Document and Resources



1.920x1.080 (Video)
1.600x400
1.600x160
640x360
640x213
300x600
300x250
🖻

MP4
MOV
JPEG
PSD

images 200 Kb each
video 512 Mb, 45 sec
Video Fan Takeover is a cross-platform unit. The video autoplays when the site is loaded.
📅 7 working days

Fan Pre-roll Video (in-stream)

Video File
In-stream Video Redirect



1.920x1.080 🖻

VAST URL
MP4
MOV


512 Mb
30 sec
Consists of the preroll that plays before the video and follows the user as he scrolls, and the in-line that plays between the content.
📅 4 working days

Fan Interscroller

3rd Party Redirect Tag (Celtra)



- 🖻

-




-
The ad appears after the user scrolls down the mobile page and can easily be scrolled past.
📅 4 working days

Skyscanner

Standard IAB

Raster Image
3rd Party Redirect Tag



728x90
300x250
300x600
160x600
🖻

HTML / JS
GIF
JPEG


-
These ad formats are included in the IAB Display Standard Ad Unit Portfolio and are comprised of the most common banner sizes seen in digital advertising.
📅 3 working days

Native Inline - Standard

Raster Image
Text



360x180 (desktop logo)
120x30 (mobile logo)
🖻

JPEG
PNG



50 Kb
Native ad that runs between the flight search results.
📅 5 working days

Native Inline - Brand Banner

Raster Image
Text



160x32 (logo)
220x168
🖻

JPEG
PNG



-
Native ad that runs between the flight search results.
📅 5 working days

Homepage Hero

Raster Image
Text



- 🖻

JPEG
PNG
SVG



-
Native ad that runs between the flight search results.
📅 5 working days

Borsaitaliana

Skin (Borsaitaliana)

Raster Image


2.000x1.000
🖻

JPEG




180 Kb
Borsaitaliana skin is an image displayed behind the site content, filling the empty background around it, as a frame.
📅 5 working days

DEM (Borsaitaliana)

Raster Image
HTML Zip Bundle
Text (Subject)



-
🖻

HTML
JPEG



-
Direct Email Marketing (DEM) is a format for email-based campaigns in which standalone advertisements are sent to a targeted list of recipients
📅 5 working days